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Display & Video 360 Certification 

You’re working on a bidding strategy for a health food store that wants to improve their campaign for shoppers who spend the most money and have the best transaction return on ad spend. Which strategy should you use?

Barry Saltz
  • Maximize clicks
  • Active view
  • Maximize conversions
  • Custom bidding

The correct answer is:

  • Custom bidding.

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Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.

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