Google Analytics Certification

You’re using last-click attribution, but would like to see how first-click attribution would value channels and campaigns. Which report can you use to find this insight?

September 11, 2022 Certificate Land

Conversion paths
Segment overlap
Model comparison
Funnel exploration

The correct answer is:

Model comparison.

🎓 Get all the latest and 100% correct Google Analytics Certification Exam Answers.

← Which attribution model spreads credit for a conversion across different touchpoints through the use of machine learning algorithms?
You want to start collecting and reporting insights in Google Analytics for your website. What do you need to implement in order to start collecting and sending this data to Google Analytics? →