You’re on the marketing team for a small housewares company that has 10 franchise locations. Each franchisee has a budget and wants to spend money to promote their location and drive in-store traffic. What recommendation would you make?

  • Set one campaign per country
  • Set one campaign per region
  • Set one campaign per location
  • Set one campaign per city

The correct answer is:

  • Set one campaign per location.

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