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Campaign Manager 360 Certification 

You’re a marketing manager for an online French foods store who, to enhance a sale, added a downloadable list of recipes on your site. Since you’ve also added a counter tag as one of your Floodlight tags in Campaign Manager 360, which counting approach should you use to measure downloads?

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  • You should use the unique counting method.
  • You should use the standard counting method.
  • You should use the custom counting method.
  • You should use the per session counting method.

The correct answer is:

  • You should use the unique counting method.

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