You’re a marketer for your company’s website, Smith&, a shoe wholesaler. Google Analytics has shown that the exit rate on the checkout page is high. In a meeting with the developer team, you explained that this means the checkout page is unfriendly to customers. You’ve recommended that they implement a one-click-to-buy option that utilizes information stored in the users account. Which type of user personalization is this known as?

  • Progressive checkout
  • Using given information
  • Dynamic merchant processing
  • Static profile matching

The correct answer is:

  • Using given information.

🎓 Get all the latest and 100% correct Google Mobile Experience Certification Exam Answers