Your client, a music studio, has asked you to share specific video campaigns metrics with them. To meet this request, you’ll show them the number of times users turned down the sound on their video and the number of times users restarted their video ad. Which two rich media metrics from Campaign Manager 360 would help you meet this request?

  • Video skips and video replays
  • Video mutes and video replays
  • Video pauses and video skips
  • Video stops and video plays

The correct answer is:

  • Video mutes and video replays.

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