Scenario: You work for a company called PetSpot that sells animal supplies. Which of the following keywords would be the best to use for paid search at the consideration stage of the buyer’s journey?
- “Different types of dog food”
- “How to teach a dog to sit”
- “Best animal rescues near me”
- “PetSpot animal supplies”
The correct answer is:
- “Different types of dog food”
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