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SEMrush SEO Toolkit Exam for Advanced SEMrush Users Certification 

You want to find out what websites are linking to your competitors but not you. Which of the following SEMrush tools can you use?

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  • Organic Traffic Insights
  • Backlink Gap
  • Backlink Audit
  • Sensor

The correct answer is:

  • Backlink Gap.

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You want to find out if you need to supplement your SEO with paid ads by finding which of your poorly performing organic keywords can be replaced with paid keywords. What will you do?

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Organic Traffic Insights has a quick filter for each page of your site to see which keywords are new for that page or keywords that have lost all rankings as well as winners and losers. This can help you determine which of your pages are gaining or losing positioning for your target keywords.

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