You have the winning bid at a second-price auction for inventory at $12.00. The second-highest bidder bids $8.00. How much will you pay for these impressions?

  • $12.00
  • $8.01
  • $8.00
  • $12.01

The correct answer is:

  • $8.01.

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Barry Saltz

Barry Saltz, the author of this article is a well-established businessman. He wanted to share some tips on how a person can achieve success by generating effective leads. He has given a lot of emphasis on local lead generation.