You are launching a new line of camping tents and are running ads across mobile web and in-app inventory. If your objective is to see purchases across both platforms, which report should you run?

  • Run the Cross-device conversions report.
  • Run the Multi-device Report.
  • Run the Path to Conversion Report.
  • Run the Reach report.

The correct answer is:

  • Run the Cross-device conversions report.

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