Why would you want to conduct a social media audit? Choose all that apply.

  • To track a new campaign you are developing
  • To discover trends you can use to create or modify social media campaigns
  • To receive valuable insight into customer sentiment and perception of your brand
  • To help you determine where you may have broken website links

The correct answers are:

  • To discover trends you can use to create or modify social media campaigns.
  • To receive valuable insight into customer sentiment and perception of your brand.

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