Why is it necessary to obtain consent before sending your audience promotional SMS messages?

• You need to obtain consent before sending your audience promotional SMS messages to your audience, because it’s the right thing to do as an inbound marketer.
• You need to obtain consent before sending your audience promotional SMS messages because it is a legal requirement in many countries.
• You need to obtain consent before sending your audience promotional SMS messages because otherwise, your potential leads will likely block your number.
• You don’t need to obtain consent before sending promotional SMS messages to your audience.

The correct answer is:

• You need to obtain consent before sending your audience promotional SMS messages because it is a legal requirement in many countries.

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