Amazon DSP Certification

Why is a call to action (CTA) not allowed in the custom image of a display ad with e-commerce creative?

May 29, 2021 Certificate Land

CTAs are not allowed in ads that appear off Amazon
CTAs are not allowed in display ads
The custom image should not duplicate information that is in the e-commerce section

The correct answer is:

The custom image should not duplicate information that is in the e-commerce section.

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