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Google Digital Sales Certification

Which of these metrics is especially important to clients who are running a branding campaign?

August 15, 2019 Certificate Land

Impressions
Clickthrough rate (CTR)
Average cost-per-click (avg. CPC)
Phone call conversions

The correct answer is:

Impressions.

Get all the latest and 100% correct Google Digital Sales Certification Exam Answers

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← What is the main purpose of summarizing the conversation with the client at the end of a meeting?
A client that owns a fine-dining restaurant in London wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client’s campaign to help achieve their goal? →

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