Which of these is NOT a best practice for sharing content on social media?

encourage employees to share content on their social profiles
brainstorm headlines and captions that are clear and attention-grabbing
incorporate visual content into your posts when possible vary your content
use tools to pre-schedule or auto-schedule your messages
re-post content frequently so it can be seen at the optimal times in every timezone

The correct answer is:

re-post content frequently so it can be seen at the optimal times in every timezone.