Which of these companies would be ready to start a Google App campaign focused on in-app actions?

  • An education company with a large app user base that’s assigned values to the specific actions users take within the app.
  • A finance company with a small app user base that wants to drive additional app installs.
  • A travel company with a large app user base that hasn’t yet set values for the key actions users take within the app.
  • A fitness company with a large website user base that’s about to launch its new app.

The correct answer is:

  • An education company with a large app user base that’s assigned values to the specific actions users take within the app.
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