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Which statement is true about location extensions?
Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company’s marketing strategies to the changing needs of the schools. Which two habits has Levi developed to help him evaluate and adapt his marketing strategies? (Choose two.)
Felix launched a Google Display Ad campaign to drive sales of tools on his home improvement website. After reviewing sales data from the first week, Felix notices higher sales from ads that include a picture of the tool itself. He decides to add tool pictures to all of his other ads to try and replicate the success. Which type of channel optimization is Felix using to drive higher tool sales?
Measuring conversion actions can help you better understand how users connect with your brand. Which are two conversion actions you can measure? (Choose two.)
Sidney is in her Google account, reviewing her campaigns and attribution reports. She notices that the number of total conversions reported in the attribution report is different than the number in the campaigns report. What could explain this?

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Google Ads Search Certification

Which conversion metric can give you more insight into how your ads drive conversions on mobile phones, computers, and tablets?

July 3, 2019 Certificate Land

Click-through conversions
Cross-through conversions
Cross-device conversions
Cross-OS conversions

The correct answer is:

Cross-device conversions.

Get all the latest and 100% correct Google Ads Search Certification Exam Answers

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← You might analyze exact match impression share data to get an idea of:
Drew is selling math textbooks and using cost-per-click (CPC) bidding for his campaign. What’s the final cost each time his ad is clicked? →

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