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Google Ads Search Certification 

Which best describes the relationship between maximum cost-per-click (max. CPC) bids and Ad Rank?

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  •  A CPC bid is one factor that affects Ad Rank
  •  A CPC bid only affects Ad Rank on the Search Network
  •  An increased CPC bid leads directly to a small increase in Ad Rank
  •  An increased CPC bid leads directly to a large increase in Ad Rank

The correct answer is:

  • A CPC bid is one factor that affects Ad Rank.

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