What two things are marketers realizing as machine learning becomes more widely used? (Choose two.)

  • Automated campaigns rely on human guidance and intelligence for success.
  • Expertise in machine learning and automated systems is more valuable than ever before.
  • Machine learning is a key component in building relationships with clients.
  • Automated campaigns outperform humans when it comes to creative work.

The correct answer is:

  • Automated campaigns rely on human guidance and intelligence for success.
  • Expertise in machine learning and automated systems is more valuable than ever before.