What is the value of Amazon’s pre-bid analysis? (Select 2)

  • It reduces the risk of bidding on suspicious impressions
  • Amazon does not perform pre-bid analysis
  • It removes fraudulent elements after an impression is served
  • It filters out robotic bid requests

The correct answer is:

  • It reduces the risk of bidding on suspicious impressions.
  • It filters out robotic bid requests.

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