What is the key value proposition of Google Search campaigns?

  • Appear as a text ad, a video ad, or a banner ad on one of Google’s partner sites
  • Influence organic results
  • Reach people on Google.com that might be interested in your brand, regardless of what they’re searching for
  • Show your ads when a customer is searching for your product or service

The correct answer is:

  • Show your ads when a customer is searching for your product or service.

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