- This model would show low-value touches (like email clicks) equal to high-value conversion activities (like demo requests).
- This model makes it difficult to justify your team’s impact on your company’s bottom line.
- This model lacks the ability to recognize actions that occurred outside a certain window of time.
- This model ignores potentially influential interactions that occurred on the path to purchase.
🎓 Get all the latest and 100% correct HubSpot Inbound Marketing Exam Answers