What is a call-to-action button?

  • A clickable element on a website page, blog post, or email that promotes and redirects visitors to an offer
  • A pop-up form
  • A snippet of text that Google serves on a search engine results page (SERP)
  • Anybody your company communicates with in the course of doing business

The correct answer is:

  • A clickable element on a website page, blog post, or email that promotes and redirects visitors to an offer.

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