What do you need to balance when doing SEO?

• Focusing on the user and making it easy for search engines to crawl your website
• Creating lots of high quality content and personalizing it for your buyer personas
• Adding more content to your website and focusing on your social media presence
• Focusing on search engine crawlers and making it easy to share your content

The correct answer is:

• Focusing on the user and making it easy for search engines to crawl your website.

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