What can you learn from attribution reports?

  •  The series of steps customers take after completing a conversion, including information on ads, clicks, and other elements of a campaign
  •  The series of steps customers take before completing a conversion, including information on ads, clicks, and other elements of a campaign
  •  The number of conversions the same customer completes after clicking an ad
  •  Budget usage for all Search campaigns, including limitations and opportunities for more traffic

The correct answer is:

  • The series of steps customers take before completing a conversion, including information on ads, clicks, and other elements of a campaign.

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