What are the two most important things to keep in mind when developing a HubSpot social media strategy? Choose two:

  • Using a free tool to develop great content
  • Knowing your buyer persona
  • Mapping your business goals to social objectives
  • Adding social media links to your website header and footer
  • Connecting your social media accounts in email

The correct answer is:

  • Knowing your buyer persona.
  • Mapping your business goals to social objectives.

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