What are the five inbound principles?

  • Standardize, Contextualize, Optimize, Personalize, Empathize
  • Standardize, Conceptualize, Optimize, Personalize, Empathize
  • Standardize, Contextualize, Organize, Personalize, Empathize
  • Standardize, Contextualize, Optimize, Prioritize, Empathize

The correct answer is:

  • Standardize, Contextualize, Optimize, Personalize, Empathize.

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