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Scenario: Kyle is in a new role and looking to upskill, so he goes to Google to do some research. He finds a search engine listing that piques his interest and clicks it. He’s taken to a blog post on your site. He reads the post and sees there’s a content offer. He’s interested, but not sure he’s ready to give his information for it just yet. Below the offer, he sees a chatbot asking if he needs help so he clicks it to start a conversation. Which stage of the inbound methodology is Kyle in?
What does it mean to have an inbound approach to doing business?
Fill in the blank: When planning the timing of content in a calendar, _______.
What stage of the buyer’s journey is your audience in if they’re choosing a free trial or consultation?
Fill in the blank: Once a search engine bot discovers your web page, it _______.

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Bing Accreditation Exam Answer

Universal Event Tracking (UET) is a mechanism for advertisers to do what?

August 22, 2019 Certificate Land

Determine your campaign conversion goals.
Use a UET Tag Helper to reach your ROI goals.
Report user activity on their websites to Microsoft Advertising
None of the above

The correct answer is:

Report user activity on their websites to Microsoft Advertising.

Get all the latest and 100% correct Bing Ads Accredited Professional Exam Answers

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← How many tags must you place on your site to track multiple campaigns?
Coho Winery wants their ad to display for the keyword cabernet sauvignon only when a customer’s search query matches their keyword exactly, including some close variants, with no extra words. Which keyword match option should they select? →

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