Fill in the blanks: The plan you present during the advise phase of your inbound sales strategy closes the gap between _______ and _______.
- your prospect’s budget, your company’s needs
- your goals, your prospect’s goals
- where the prospect is now, where they want to be
- the awareness stage of the buyer’s journey, the consideration stage of the buyer’s journey
The correct answer is:
- where the prospect is now, where they want to be.
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