The Negative Keywords Conflicts report provides useful information about how negative keywords may be reducing campaign effectiveness. This report returns which of the following information? (Select two)

  • Determine if your ad and keyword are receiving impressions.
  • How many impressions were lost because of the conflict.
  • Which keywords and negative keywords are conflicting.
  • Whether the conflict is at the campaign or ad group level

The correct answer is:

  • Whether the conflict is at the campaign or ad group level
  • Which keywords and negative keywords are conflicting

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