The keyword insertion code in an ad’s headline is “Buy {KeyWord:Books}.” The ad appears when someone searches on “flower books” and the query matches a broad match keyword, “gardening books.” How would the headline read?

  •  Buy flower-arranging books
  •  Buy Gardening Books
  •  Buy keyword books
  •  Buy plant books

The correct answer is:

  • Buy Gardening Books.

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