The five fundamentals of inbound marketing are:

  • SEO, social media promotion, conversion, reporting, email marketing
  • Buyer personas, buyer’s journey, setting goals, lead nurturing, SEO
  • Contacts, buyer personas, buyer’s journey, content, setting goals
  • Attract, engage, delight, segmentation, SEO

The correct answer is:

  • Contacts, buyer personas, buyer’s journey, content, setting goals.

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