A temporary CPM ____________.

  • is lower the further behind it is from meeting its delivery goal
  • is used to compete only with other, contending remnant line items
  • is given to a guaranteed line item to compete with Ad Manager/AdSense
  • must be set up manually by the user in Ad Manager

The correct answer is:

  • is given to a guaranteed line item to compete with Ad Manager/AdSense.

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