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Microsoft Advertising Native & Display Certification 

Tailspin Toys wants to use a CPA metric to measure the effectiveness of its display advertising campaigns. What does “CPA” stand for?

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  • Cost per ad
  • Cost per action
  • Cost per analysis
  • Cost per audience

The correct answer is:

  • Cost per action.

🎓 Get all the latest and updated Microsoft Advertising Native & Display Certification Answers

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