SEMrush Content Marketing Toolkit Certification Exam Answers 2020

100% Free Updated SEMrush Content Marketing Toolkit Certification Exam Questions & Answers.

Enjoy the Content Marketing Toolkit course. Put what you’ve learned to the test with this free exam.

Download SEMrush Content Marketing Toolkit Exam Answers 2020 – PDF

SEMrush Content Marketing Toolkit Certification Assessment Details:

  • Questions: 20 questions
  • Time limit: 27 minutes to complete the assessment
  • Pass rate: 70% or higher to pass
  • Retake period: If you don’t pass the assessment, You can immediately retake the exam.
  • Validity Period: 12 Months

SEMrush Certificate

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For taking the SEMrush Content Marketing Toolkit exam to follow the below steps

☑ Step 1: Go here https://www.semrush.com/academy/exams/content-marketing-toolkit-exam and sign in with your SEMrush account.

☑ Step 2: Start your exam.

☑ Step 3: Copy (Ctrl+C) the question from the SEMrush exam section and then find (Ctrl+F) the question from here and get the correct answer.

☑ Step 4: After completing the exam, you will get the SEMrush Content Marketing Toolkit Certificate.


You CANNOT sort sources by mentions, or filter out only blog mentions in the Brand Monitoring tool

  • False
  • True

The Post Tracking tool allows you to monitor the sources of your articles’ backlinks.

  • True
  • False

To see audience, engagement and activity for your social media accounts, you would create an On Page SEO Checker campaign.

  • True
  • False

The On Page SEO Checker report, as shown in the image below, shows signs of keyword stuffing, based on comparison with your competitors

  • True
  • There is not enough information to determine
  • False

Look at the image below. According to the Keyword Magic Tool’s embedded feature, Keyword Analyzer, it will be easier to get higher position in Google if you write an article using the first set of keywords.

  • There is not enough information to determine
  • True
  • False

Social Media Tracker can track number of posts and followers, reactions, post shares, page views for a Facebook account

  • True
  • False

You have written a new article and it was published on several websites. Which SEMrush tool should you use to monitor your article’s exposure?

  • Post Tracking
  • Keyword Overview
  • Domain Analytics
  • Keyword Gap
  • Keyword Magic Tool

What can be done with the help of the Marketing Calendar? Choose three answers.

  • Analyzing you campaigns by user engagement metrics
  • Sharing your calendars with other users
  • Assigning tasks within marketing activities to other users
  • Arranging and customizing marketing campaigns and activities
  • Scheduling posts on social media

Which SEMrush tools should you use to find the most resonant ideas for your content based on people’s search queries and questions about a specific topic? Choose two answers.

  • Organic Traffic Insights
  • On Page SEO Checker
  • Topic Research
  • Keyword Gap
  • Position Tracking
  • Keyword Magic Tool

With the help of which tool can you get SEO recommendations for your future articles based on analysis of your Google top 10 organic competitors?

  • SEO Content Template
  • Keyword Analytics Reports
  • Advertising Positions Report
  • Position Tracking Tool

You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?

  • Data in the report is not shown correctly
  • All of your posts were made more than 7 days ago
  • None of your Instagram followers reposted these posts
  • None of your Instagram followers liked these posts
  • Someone reported that your posts are inappropriate for Instagram

Which tools should a marketing specialist use to assess their online reputation? Choose two answers.

  • Brand Monitoring
  • Keyword Magic Tool
  • Organic Positions Report
  • Social Media Tracker
  • Position Tracking

You are about to start writing an article and want to get ideas for a chosen topic. You type your keyword in the Topic Research tool’s search bar and select a desired subtopic within the generated report. Which of the following insights would the tool offer you for each subtopic? Choose three answers.

  • Related searches
  • Questions
  • Backlinks
  • Readability
  • Headlines
  • Recommended text length

What does the TF-IDF metric from On Page SEO Checker show?

  • The approximate expected monthly traffic for a keyword
  • How a search engine sees a keyword
  • How important a word is to a specific document
  • Which keywords are better perceived by people
  • How many times a keyword was used in a URL

Which two types of notifications can you set up in the Marketing Calendar?

  • Google Calendar
  • In-app
  • Trello
  • Email

Which metrics are available in the Content Audit report? Choose three answers.

  • Backlinks
  • Bounce Rate
  • Words count
  • Domain age
  • Domain score
  • Amount of paid keywords

Which tool helps you stay informed of changes in your article’s position in Google’s organic search for a chosen keyword?

  • Post Tracking
  • Organic Traffic Insights
  • Organic Research
  • Keyword Magic Tool

Which SEMrush tool can be integrated with your Google Analytics account in order to see how your blog posts perform?

  • SEO Content Template
  • Topic Research
  • Social Media Tracker
  • Content Audit

When working with the Topic Research tool, you can enter your domain name. What is the purpose of this?

  • To highlight the subtopics you’ve already written about in order to avoid creating duplicate content
  • To exclude subtopics with branded keywords that are related to your domain
  • To be able to sort subtopics by topic efficiency, so that subtopics that are most relevant to your content will be shown first

Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?

  • These keywords will help you get better ranking if you use them for your copy
  • These keywords are the most relevant to your copy
  • You should use these keywords in your headings
  • You’ve already used these keywords within your copy

What Are The SEO Content Template Tool’s Key Recommendations Based On?

  • Proprietary algorithms
  • Analysis of your top 10 rivals in Google
  • Analysis of your top 100 rivals in Google
  • Analysis of all your rivals in Google
  • Analysis of SEMrush’s domain database
  • Google recommendations

Which Metrics Does The Social Media Tracker NOT Track For A Facebook Account?

  • Reactions: ‘Like’, ‘Love’, ‘Wow’, etc.
  • Posts shares
  • Number of posts
  • Number of followers
  • Page views

Which Metrics AREN’T Available In The Content Audit Report? Choose Three Answers.

  • Domain age
  • Words count
  • Bounce Rate
  • Amount of paid keywords
  • Facebook shares
  • Domain score
  • Backlinks

While Exploring The Social Media Tracker, You Find Out That Your Best-Performing Post On Twitter Earned 120 Likes, 18 Retweets, And 12 Replies, While Your Competitor’s Top Post Got 147 Likes And 53 Retweets. Your Audience Is Comprised Of 9,000 Users, And Your Competitor’s — 12,000 Users. Whose Post Has A Higher Engagement Rate?

  • Your post
  • They both have equal engagement rates
  • Your competitor’s post
  • They cannot be compared