Sarah is a digital marketing consultant. With 90% of sales still taking place in a physical location, she knows her clients need to reach customers across multiple channels. Which type of marketing strategy can Sarah use to motivate sales to her client’s physical locations?

  • Display advertising
  • An online-to-offline strategy
  • Third-party lead generation
  • Search engine optimization

The correct answer is:

  • An online-to-offline strategy.

🎓 Get all the latest and 100% correct Google Ads Measurement Certification Exam Answers