Roxanne’s online estate-jewelry sales are lagging despite running a great text ad. What else might she do to drive sales?

  •  Increase the number of keywords in each ad group
  •  Increase her maximum cost-per-click (max. CPC) bid
  •  Use the Shopping ad format
  •  Add a location extension to her ad

The correct answer is:

  • Use the Shopping ad format.

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