A publisher wants to increase the number of users that become loyal and return to the site regularly. Which of the following would NOT help them achieve this goal?

  • Make it easy for users to connect with them via social networks and then push out their most popular content to drive return visits.
  • Create a section that links users to popular content on the same subject to drive more engagement.
  • Give users the option to subscribe to their email list for updates and/or a newsletter.
  • Prohibit users from viewing the site’s full content unless they visit the site at regular intervals.
  • Constantly provide new, high-quality content and showcase it on their top landing pages.

The correct answer is:

  • Prohibit users from viewing the site’s full content unless they visit the site at regular intervals.

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