Obi added a sitelink extension to her text ad and wants it to show as often as possible. What’s the best way to achieve this?
- Lower her maximum cost-per-click (max. CPC)
- Add a second type of extension
- Raise her maximum cost-per-click (max. CPC)
- Lower her Ad Rank
The correct answer is:
- Raise her maximum cost-per-click (max. CPC).
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