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Scenario: Kyle is in a new role and looking to upskill, so he goes to Google to do some research. He finds a search engine listing that piques his interest and clicks it. He’s taken to a blog post on your site. He reads the post and sees there’s a content offer. He’s interested, but not sure he’s ready to give his information for it just yet. Below the offer, he sees a chatbot asking if he needs help so he clicks it to start a conversation. Which stage of the inbound methodology is Kyle in?
What does it mean to have an inbound approach to doing business?
Fill in the blank: When planning the timing of content in a calendar, _______.
What stage of the buyer’s journey is your audience in if they’re choosing a free trial or consultation?
Fill in the blank: Once a search engine bot discovers your web page, it _______.

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HubSpot Email Marketing Certification

The number of valid email addresses that accepted your company’s message is the definition of what metric?

November 17, 2019 Certificate Land

Emails delivered
Emails sent
Emails suppressed
Emails rejected

The correct answer is:

Emails delivered.

Get all the latest and 100% correct HubSpot Email Marketing Certification Exam Answers

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Your email metrics are your listening device to refine and improve your marketing emails over time. What can your metrics help you track?

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Fill in the blank: A ___________ strategy is focused on using a software program to easily store and source a contact’s information, including their name, contact history, email information, and more.

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What are the two buckets that your post-send metrics fall into?

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