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Google Ads - Measurement Certification 

Match each report with its description.

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  1. 1 Shows the average number of days, ad clicks, and ad impressions it took users to convert.
  2. 2 Shows how many conversions were received for each conversion action.
  3. 3 All the conversions assisted by clicks, except for the last click for each keyword.
  4. 4 Helps evaluate and optimize performance using the current attribution model.

The correct answer is:

  • Campaigns report (4)
  • Top Conversions report (2)
  • Assisted Conversions report (3)
  • Attribution Overview report (1)

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