A marketing director wants to acquire a lot of exposure for a new product line that her company’s launching. She understands that she can reach a significant portion of people on the internet with the help of a Display campaign. How could she achieve her marketing goal using a Display campaign?

  • Google Maps will highlight her business along with the option for customers to see her product there.
  • Her ads will serve on website content related to her business or her customers’ interests based on her targeting decisions
  • A video summary of her product line will be automatically created by the system and placed on YouTube.
  • Her ads will appear above and below search results when people search for related keywords.

The correct answer is:

  • Her ads will serve on website content related to her business or her customers’ interests based on her targeting decisions.

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