Woorank Certification

In The Linear Attribution Model In Google Analytics:

July 19, 2020 Certificate Land

The first touchpoint in the conversion path would receive 100% credit for the sale
The last touchpoint in the conversion path would receive 100% credit for the sale
Each touchpoint in the conversion path would share equal credit for a sale
The middle touchpoint in the conversion path would receive 100% credit for the sale

The correct answer is:

Each touchpoint in the conversion path would share equal credit for a sale.

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