Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company’s marketing strategies to the changing needs of the schools. Which two habits has Levi developed to help him evaluate and adapt his marketing strategies? (Choose two.)

  • He values what his coworkers think and encourages them to give their opinions in his marketing meetings.
  • He maintains a set of preferred media channels proven to be effective and don’t need to change.
  • He promotes the attitude that “failure is not an option” amongst his team members and subordinates.
  • He incorporates data into all of his decision-making concerning marketing channel selection.
  • He starts his day by looking at how well he’s doing on his company’s key performance indicators.

The correct answer is:

  • He values what his coworkers think and encourages them to give their opinions in his marketing meetings.
  • He starts his day by looking at how well he’s doing on his company’s key performance indicators.

🎓 Get all the latest and 100% correct Google Ads Measurement Certification Exam Answers