Cozy Coat Factory is a large chain retailer of discount fashions. Many of their stores are located within shopping centers and outlet malls. How should you input the business name of these locations in their bulk upload spreadsheet?

  • Include the name of the shopping center in the business name
  • Use the core business name, as it appears in the real world
  • Add the store code to the business name
  • Use the shopping center’s name as the business name

The correct answer is:

  • Use the core business name, as it appears in the real world.

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