How does the setup for a Programmatic Guaranteed deal differ from a preferred deal?
- The publisher sets up line items in Display & Video 360 for any Programmatic Guaranteed deals
- Programmatic Guaranteed deals are available in the insertion order’s Inventory source targeting
- The publisher needs to agree on the targeting and categories for an open auction deal
- The publisher needs to agree on number of impressions and fixed price for a Programmatic Guaranteed deal
The correct answer is:
- The publisher needs to agree on number of impressions and fixed price for a Programmatic Guaranteed deal.
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