How does an advertiser create a blacklist of apps and sites where their ads will never serve?

  • Create a list of negative keywords, and set it as a blacklist for that advertiser.
  • Create a channel of URLs and apps, and set it as a blacklist for that advertiser.
  • Create a spreadsheet of URLs and apps, and share it with your account manager.
  • Enable the API for blacklisted channels, and submit through a structured data file.

The correct answer is:

  • Create a channel of URLs and apps, and set it as a blacklist for that advertiser.

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