How do you build discovery and relevance for search engines?

  • By increasing the number of backlinks to your pages
  • By driving as much traffic as possible to your website
  • By creating lots of high-quality content on the topics you want to be known for
  • By guest blogging on popular, authoritative sites

The correct answer is:

  • By creating lots of high-quality content on the topics you want to be known for.

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