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Microsoft Advertising Shopping Certification 

How can using the Google Merchant Center import tool benefit an advertiser? Select all that apply.

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  • Enables an advertiser to keep fresh data.
  • Enables an advertiser to use one feed file for Google and Microsoft Advertising.
  • Enables an advertiser to import search campaigns and feed files in one import.
  • Enables an advertiser to import product offers.

The correct answer is:

  • Enables an advertiser to keep fresh data.
  • Enables an advertiser to use one feed file for Google and Microsoft Advertising.
  • Enables an advertiser to import product offers.

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