Which of the following statements are true of view through conversions? Select al that apply.

• It is a powerful way to understand ad performance.
• It can help understand platform performance vs. other publishers.
• It is based upon viewing an ad and a conversion happening later.
• It is a conversion that happens after a user clicks on an ad.

The correct answer is:

• It is a powerful way to understand ad performance.
• It can help understand platform performance vs. other publishers.
• It is based upon viewing an ad and a conversion happening later.

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